Boots UK is a member of Alliance Boots, an international pharmacy-led health and beauty group. The firm was established in the mid-19th century when John Boot, an agricultural worker, moved to Nottingham to start a new business. These days, the brand is among the most well-recognised in trusted in the UK, with 2,500 stores nationally, ranging from from local community pharmacies to large destination health and beauty stores.
Boots Private Health Insurance is provided through PruHealth, for whom the company act as an introducer appointed representative. Their products offer high-quality cover, full services for people diagnosed with cancer, access to a wide network of different hospitals, and a clause which encourages customers to reduce their ongoing premiums through a commitment to living more healthily through good diet and exercise.
Their Health insurance cover has a number of options for supporting a range of different illnesses, offering full cancer cover, a plan which features more cover than any other equivalent available on the UK market today, and a points scheme which rewards healthy behaviours.
The Boots Vitality programme offers cashback for policyholders on insurance premiums, in addition to a range of discounts from various organisations which the firm have partnership agreements with. The discounts increase, as the policyholder accrues more points through the programme. When customers initially take out a package with Boots, they are offered a free health check, and savings on various health screening resources and facilities. Activities such as going to the gym, using a pedometer when you walk the dog, or committing to various other healthy lifestyle changes all enable customers to generate Vitality points. Policyholders are offered three levels of ‘status’ for the scheme – Gold, Silver and Bronze, which offer enhanced privileges as the customer improves their health. Rewards for points include Cineworld vouchers and Mark Warner holidays.
By partnering with companies such as Allen Carr and Fitbug, Boots Private Health Insurance supports their customers to earn points, receive discounts, and work towards enjoying a more healthy lifestyle.
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